MUCHroom Start a campaign
MUCHroom Start a campaign

Interactive brand experiences

made playable.

Type your brand and the set repaints itself: your colours, your pack, your line. Grab a product, flick it, stack a tower. This is what a campaign feels like when people can touch it.

“Energy without limits”
Make NOVA’s campaign

NOVA· live campaign sketch

Grab a product. Flick it. Stack two high.

A sketch drawn live in your browser. Nothing you type leaves this page.

Try ours:

You’ve been on this page for

0:00

A feed ad1.7 s
You, here0 s

Ads get glanced at.
Games get played.

That’s 1× the attention a feed ad gets.

1.7 seconds: average time people spend with a piece of mobile feed content. Facebook IQ, 2016.

How NOVA’s campaign would run.

Five steps, from a few lines of brief to a report on what happened. Every picture below is built from the brand at the top.

  1. 1

    You send the brief.

    The product, the goal, the dates. A few lines is enough. We wrote NOVA’s for you.

    ToMUCHroomSubjectNOVA launch game

    Send
  2. 2

    We pitch the game.

    Two or three game ideas that fit the message and take seconds to learn. You pick one, or we mix them.

    Catch and dodge30 secondsOur pick
    Fill the bag20 seconds
    Coin rush15 seconds
  3. 3

    We make it yours.

    Your real packaging, colours, words and reward, drawn properly. What you saw at the top is the quick sketch.

  4. 4

    It goes live.

    One link that works on any phone. Put it in ads, posts and emails, on a QR code at the shelf or a screen at an event. Nothing to install.

    NOVASponsored

    NOVA Can you beat 1,240? Energy without limits.

    Scan to play
  5. 5

    You see what happened.

    Plays, finishes, scores, reward claims and clicks to your shop, reported for the campaign.

    NOVA campaign reportExample numbers
    Plays0
    Played to the end0
    Time per player0
    Reward claims0
    Your visit, live 0 plays tallest tower – 0 s with NOVA

That was the sketch.
This is finished work.

For a real campaign we design the game around your product, draw your actual packaging, write the words with you, and launch it on a link that works on any phone. KYRO, OLLO and NACRE are brands we invented to show three very different results. Each one is playable.

Catch the Charge

A sprint for a new energy drink. Catch the cans, dodge the crash, keep a combo going. The final score unlocks a discount code.

Game
Catch and dodge
Length
30 seconds
Reward
Discount code
Open full screen

Run the Drop

A three-lane runner for a sneaker release. Collect all three colorways before the finish line and the shoes change colour as you go. Finishing unlocks early access.

Game
Runner
Length
35 seconds
Reward
Early access
Open full screen

The Glow Ritual

A calm matching game that introduces a six-step skincare line, one product at a time. Completing the set reveals a gift with purchase.

Game
Match the pairs
Length
45 seconds
Reward
Gift with purchase
Open full screen

One brand.
Every format.

Pick a format to see NOVA in it.

Campaign game

Prices.

Example prices. Every campaign is quoted on its scope, timeline and formats.

Campaign game

from$1,500

One of our proven games, built around your brand, product and reward.

Custom campaign

from$3,000

A game designed from scratch for your idea, with rewards or lead capture and a results report.

Playable ads

pricedper brief

Built to your ad specs and media plan, in as many sizes as you need.

Let’s make NOVA’s real one.

Tell us what you’re launching and when. We’ll come back with a game idea and a quote.